You just activated our translation card: fun differences between English and Japanese YuGiOh card names

For a trading card game to be a global hit, it’s gotta make enough sense in every language. Not that

0 Shares
Read more

Coloured mascara and colour eyeliner: 2 more Japanese makeup trends for 2019

They’re not a brand new craze – think of these colourful cosmetics trends like more of a comeback. Every season

0 Shares
Read more

Vinyl Artist Gacha: the mini collectible figure series with the most unfortunate acronym ever

Wanna buy some VAG? Yeah, we did try and warn you in the blog title. Nice figures, shame about the

0 Shares
Read more

The home of shoe exclusives in Tokyo: atmos collab sneakers and streetwear

The year 2000 gave us a bunch of things. The Millennium Bug. Crouching Tiger, Hidden Dragon. DeviantART. The Nintendo Gamecube.

0 Shares
Read more

Face, lips, and chill: Japan’s ‘hinyari’ cooling makeup and skincare trends for summer

When summer in Japan hits, you’ve got the heat and the humidity to worry about. You’ll sweat – no shame,

0 Shares
Read more