Fridgeezoo: the coolest kitchen friends, literally
When you open your fridge, the light comes on. Unless your fridge isn’t working, but let’s just say that it
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merch
The invincible Tamagotchi: no matter what you do, it won’t die
Hi. Kei here. I want to tell you a story. Let’s go back in time. To 1997, or maybe 1998.
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Kiss Me Heroine Make: beauty and the brave
On trips to Japan, beauty fanatics stuff their suitcases with Kiss Me Heroine Make cosmetics. The brand (created by Isehan)
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LuLuLun Plus face masks: your face, but better
Get far enough into the Asian beauty scene, and you’ll start hearing about LuLuLun face masks. It’s the best-selling Japanese
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Japan’s weirdest Father’s Day presents
June 18th is Father’s Day in a lot of countries. Including Japan, the UK, the USA, Canada, Singapore, and Hong
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Shopping Spotlight: LOFT, the peak of variety goods
The loft is usually where you find hidden, maybe forgotten gems. Like a dusty box of Christmas decorations, or a
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Osomatsu-san: proof that anime fans will buy literally anything
The runaway popularity of Osomatsu-san is obvious here in Japan. Those Matsuno brothers give everyone something (and somebody) to love. Each
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Fandom DIY: how to make and use an ita bag
Signal your fan status loud and proud with a customised ita bag! You’ve gotta know about the legendary ‘itasha’ cars
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The Lottery of Zelda: the legend of 7-11
You’ve heard of pachinko. You know about game centres. You’ve seen people scooping up goldfish and coloured balls at summer
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How to use a Japan proxy shopping service when you can’t read Japanese
Language barriers can be hilarious – sometimes. Like when you’re on a train in a foreign country, and there’s a
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