10 of our fave Sanrio character collabs: everyone needs friends, right?
Look at Sanrio’s character list, and… you’re not gonna feel like there’s something missing. Any company that can run an
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Sanrio
Gundam vs. Kitty: a clash of legends
2019 is a special year in Japan for many reasons. The main one being the era name change! We’re switching
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It’s like a zoo in here: 15 weird BE@RBRICKS
Some trends that start in Japan are hard to explain. Like super fake tan ‘ganguro’ style, or wearing herbal pads
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Cartoon KAT-TUN: Jin Akanishi x Gudetama
One’s an egg with zero motivation. The other one’s a former Johnny’s boy group member who went solo. What do
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Haguruman Style: they brush, they grind, they floss
Every morning, before we come to the DEJAPAN office, we make sure to brush our teeth. (It’s good hygiene, kids.)
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Sickness prevention face masks: a Japan thing, or a safety thing, or both?
It’s common in Japan – even more in winter – to see people wearing cotton or gauze masks over their
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How to order from the Sanrio Japan and San-X Japan online shops with DEJAPAN
For the most kawaii merch you’ll ever see in your life, go straight to the source. The Sanrio and San-X
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Shopping Spotlight: Heso Production
Osaka spirit – there’s nothing like it in the world. This city’s home to thousands of companies. (Including ones we
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Re-ment: cuteness in the palm of your hand
Blind boxes are a type of kawaii lucky dip. You know what the full set looks like, but not what’s
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Rooting for the underdog, rabbit, and cat: less well-known Sanrio characters
The 2018 Sanrio Character Ranking marked the 33rd time they’d asked us all to vote. When we posted this, voting
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